Culture Smart Brief Post - 04/03/2019

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What's up guys! 

Hope you guys are doing well! Many companies like diversity and being cultural because of PR and CSR. For those of you who don't know (for you that know this isn't for you) PR means public relations and CSR means corporate social responsibility. Both these terms are very important for companies because it's how people and their stakeholder view them. More importantly they care how consumers and customers see them because at the end of the day they are the ones that are giving the company their money. In order to give someone your money they have to like them to an extent and being diverse and cultural helps with that image.

 Nowadays we see more  and more campaigns around awareness for diversity and inclusion especially at this time of the year – with February being Black History Month and March being Women's History Month. However, some of these campaign are subtle and others are more direct and potent. But as long as companies keep in touch with these important qualities of diversity and culture then they are headed in the right direction in my book. So thanks again for coming around to my blog this week and I'll see ya'll next week!!!


Peace Out! 
-Vitty


Link: https://www.smartbrief.com/original/2019/04/marketers-ramping-call-diversity-and-inclusion



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